If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Job Responsibilities
Develops digital marketing strategy by studying economic indicators, tracking changes in demand, identifying customers and their current and future needs, and monitoring the competition.
Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
Designs, builds, and maintains our social media presence.
Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
Identifies trends and insights, and optimizes spend and performance based on the insights.
Brainstorms new and creative growth strategies through digital marketing.
Plans, executes, and measures experiments and conversion tests.
Collaborates with internal teams to create landing pages and optimize user experience.
Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Identifies critical conversion points and drop off points and optimizes user funnels.
Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
Maintains digital marketing staff job results by counseling and disciplining employees; and planning, monitoring, and appraising job results.
Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.
Employment Status
Full-time
Workplace
Work from home, Work at office
Educational Requirements
Bachelor degree in any discipline
Skills Required: Brand Planning, Digital Content Development, Digital Marketing, Digital Sales and Marketing, IT & Software Marketing, Sales & Marketing, Strategic Planning
Experience Requirements
At least 3 year(s)
The applicants should have experience in the following area(s): Digital Content Development, Digital Marketing, Digital Sales and Marketing
The applicants should have experience in the following business area(s): Advertising Ageny, Direct Selling/Marketing Service Company, E-commerce, Software Company
Additional Requirements
Age at least 25 years
Both males and females are allowed to apply
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Working knowledge of ad serving tools (e.g., DART, Atlas)
Experience in setting up and optimizing Google Adwords campaigns
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Compensation & Other Benefits
T/A, Mobile bill, Tour allowance, Credit card, Medical allowance, Performance bonus, Weekly 2 holidays, Insurance
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